Weblogging as a popularity contest. The more links one weblogger gets from another, the higher s/he moves up in the rankings. So if I were to post, say, something about how I love to read Onfocus and Evhead every day, and post that every day, they'd be more popular. Cool, and then maybe one of them could be like the homecoming king or captain of the football team, and then like, I could go on a date with one of them, if megnut becomes more popular, and we'd be like the coolest kids in school!